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Beauty Industry

Cetaphil Celebrates 70 Years

Marking the milestone with a flash-sale and video storytelling.

Cetaphil is celebrating 70 years. The brand will mark its milestone anniversary through a series of initiatives that include a nationwide flash-sale and video storytelling.

This video features a rock climber.

“We are incredibly humbled and proud to be celebrating 70 years of skincare solutions for the entire family,” said Miles Harrison, President and General Manager at Galderma North America. “Throughout the years, Cetaphil has made an effort to work hand-in-hand with medical experts to develop new, scientifically-tested solutions for our customers with varying skin types and concerns. We look forward to continuing to innovate as both a thought leader and trusted brand in the skincare industry for decades to come.”

The iconic Cetaphil Cleansing Lotion – known today as the brand’s best-selling Gentle Skin Cleanser – has grown to a collection of nearly 40 cleansers and moisturizers.


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